Wordplay in the fray
Opposition parties in India have named their alliance for the 2024 general elections as the Indian National Developmental Inclusive Alliance (INDIA), prompting a potential "INDIA versus NDA" portrayal of the upcoming contest with the ruling Bharatiya Janata Party's National Democratic Alliance. The BJP has previously used clever acronyms to its advantage, so it cannot complain about the opposition's wordplay. The opposition's emphasis on inclusion could be defended, but the BJP may try to highlight differences in language and cultural resonance.
Opposition parties in India have named their alliance for the 2024 general elections as the Indian National Developmental Inclusive Alliance (INDIA), prompting a potential "INDIA versus NDA" portrayal of the upcoming contest with the ruling Bharatiya Janata Party's National Democratic Alliance. The BJP has previously used clever acronyms to its advantage, so it cannot complain about the opposition's wordplay. The opposition's emphasis on inclusion could be defended, but the BJP may try to highlight differences in language and cultural resonance.